If you’re not confident with what keywords can grow your business better, start with broad match makes your ad eligible for display when a search query includes the individual words in your keyword in any order, or even words related to your keyword. By covering more keyword variations, your campaign reaches a far wider variety of queries and a much bigger audience. Broad match helps you uncover new business opportunities, delivering impact on multiple levels without draining your budget and team resources.</p>

"}}" id="text-86a23574a2" class="cmp-text">